About Us
We’re just a bunch of people who love fishing — like you.
This all started on a quiet morning at the lake, when one of us asked, “What if we could actually see what’s happening under the water?” That one question turned into countless hours of tinkering, testing, and geeking out over lenses, wires, and waterproof casings — all so we could bring more fun, clarity, and excitement to our favorite thing in the world: fishing.
We built the Underwater Fishing Camera because we wanted to feel more connected to the experience. Not just casting and waiting — but watching, learning, enjoying the mystery of the deep. And when we shared it with friends, they said the same thing: “This changes everything.”
We’re here to make fishing more fun, more rewarding, and honestly… just cooler. Whether you’re out on a kayak, cutting a hole in the ice, or teaching your kids how to cast — we’ve got your back.
Thanks for being here. You’re not just a customer — you’re one of us.
Tight lines,
The Team Who’d Rather Be Fishing